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FOOD LION MVP CUSTOMER SHOP & EARN MVP CUSTOMER REWARDS
Live/Registered
REGISTERED

on 03 Jul 2018

Last Applicant/ Owned by

145 PLEASANT HILL ROAD

SCARBOROUGH

ME

04074

Serial Number

87521733 filed on 10th Jul 2017

Registration Number

5506411 registered on 03rd Jul 2018

in the Principal Register

Correspondent Address

Brian P. Gregg

McNees Wallace & Nurick

100 Pine Street

Harrisburg PA 17108

Filing Basis

1. use application currently

Disclaimer

"FOOD", "CUSTOMER", "SHOP & EARN", "CUSTOMER REWARDS"

FOOD LION MVP CUSTOMER SHOP & EARN MVP CUSTOMER REWARDS

"FOOD", "CUSTOMER", "SHOP & EARN", "CUSTOMER REWARDS" The mark consists of a yellow shopping cart containing the words "FOOD LION MVP CUSTOMER" in black. An image of a black lion appears between the words "FOOD" and "LION". The phrase "SHOP & EARN" are in blue stacked above the phrase "MVP CUSTOMER REWARDS" in black appears to the right of the shopping cart with a black line above it. The color wRead More

Classification Information


Class [035]
Advertising, Business & Retail Services


Retail grocery store services in the nature of an incentive bonus program for frequent customers


First Use Date in General

01st Mar 2017

First Use Date in Commerce

01st Mar 2017

Mark Details


Serial Number

No 87521733

Mark Type

No Service Mark

Attorney Docket Number

No 80273-0001

44D Filed

No

44D Current

No

44E filed

No

44E Current

No

66A Filed

No

66A Current

No

Current Basis

No

No Basis

No

Design Code(s)

03.01.02 -

Lion insignia (heraldic lion)

18.03.05 -

Shopping carts

26.17.01 -

Straight line(s), band(s) or bar(s)

26.17.05 -

Horizontal line(s), band(s) or bar(s)

Description of Design Search

The mark consists of a yellow shopping cart containing the words "FOOD LION MVP CUSTOMER" in black. An image of a black lion appears between the words "FOOD" and "LION". The phrase "SHOP & EARN" are in blue stacked above the phrase "MVP CUSTOMER REWARDS" in black appears to the right of the shopping cart with a black line above it. The color white represents background and/or transparent areas and is not part of the mark.

Legal History


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Status DateAction Taken
19th Oct 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
19th Oct 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
19th Oct 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
03rd Jun 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
03rd Jul 2018REGISTERED-PRINCIPAL REGISTER
17th Apr 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
17th Apr 2018PUBLISHED FOR OPPOSITION
28th Mar 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
11th Mar 2018APPROVED FOR PUB - PRINCIPAL REGISTER
02th Mar 2018TEAS/EMAIL CORRESPONDENCE ENTERED