Goods and Services Information
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Description:
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(1) - Marketing and business data analytics services for businesses, namely, campaign management, analytics, digital advertising, email marketing, mobile marketing (by means of push notification technology and SMS), content management in the nature of marketing and business information management, personalization being customization of service based on the analysis of consumer behavior; marketing and business data analysis services in the fields of market trends and actions; collection, reporting, and integration of data related to the use of digital marketing channels and the effectiveness of marketing campaigns; business research, namely, online tracking of customer digital footprint for marketing purposes; business monitoring and consulting services, namely, tracking digital marketing channels and websites of others to provide strategy and insight into future marketing campaigns; advertising, promotion and marketing services in the nature of e-mail, SMS, push notifications and social media campaigns; analysis of advertising responses in the field of business and marketing.
(2) - Broadcast communication services, namely, transmitting e-mails, push notifications, and short messages, including text messages, via SMS, to designated recipients for others; electronic transmission of messages for marketing and personalized campaign content for others; telecommunication services, namely, providing email, SMS and push notification alerts via the internet in the field of business and marketing.
(3) - Software as a service (SaaS) services featuring software for marketing campaign automation via email, SMS and push messaging, namely, campaign development, customer segmentation and campaign deployment, and results reporting; software as a service (SaaS) services featuring analytics software used to track websites and mobile sites and provide related feedback, recommendations, strategy, insight, and predictions; software as a service (SaaS) services featuring software used to manage content assets, namely, images and video; software as a service (SaaS) services featuring software used to personalize marketing campaigns and websites.
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